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Performing EnglishnessIdentity and politics in a contemporary folk resurgence$
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Trish Winter and Simon Keegan-Phipps

Print publication date: 2015

Print ISBN-13: 9780719097300

Published to Manchester Scholarship Online: January 2016

DOI: 10.7228/manchester/9780719097300.001.0001

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PRINTED FROM MANCHESTER SCHOLARSHIP ONLINE (www.manchester.universitypressscholarship.com). (c) Copyright Manchester University Press, 2021. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in MSO for personal use.date: 24 July 2021

The folk industry

The folk industry

(p.25) 2 The folk industry
Performing Englishness

Trish Winter

Simon Keegan-Phipps

Manchester University Press

The first of the three chapters that make up Part I (Contemporary English Folk), this chapter explores the specific relationships between the current resurgence of the English folk arts and matters of professionalisation and commercialisation. It begins by charting these relationships in the recent history of the English folk arts. It then looks in more detail at the contemporary folk industry, which is broken down into intersecting areas of activity: fundraising and philanthropy; education; publicity, marketing and promotion; and engagement with broadcast media. There follows a brief discussion of a case study – the Magpie’s Nest folk club – and the chapter ends by concluding that the contemporary folk industry inculcates reconciliation of the apparently contradictory elements of philanthropic, DIY activism and professional commerce.

Keywords:   Folk music, Industry, Commercialisation, Professionalisation, Activism, Philanthropy

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