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Labour orators from Bevan to Miliband$
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Crines Andrew S. and Hayton Richard

Print publication date: 2015

Print ISBN-13: 9780719089800

Published to Manchester Scholarship Online: January 2016

DOI: 10.7228/manchester/9780719089800.001.0001

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The oratory of Gordon Brown

The oratory of Gordon Brown

(p.172) 11 The oratory of Gordon Brown
Labour orators from Bevan to Miliband

Judi Atkins

Manchester University Press

Throughout New Labour’s first two terms of office, Brown’s oratory in the three arenas under consideration primarily employed factual proofs. This is unsurprising given his position as Chancellor, but it can also be seen as an attempt to establish New Labour’s economic competence, and thus to reassure the public that it was fit to govern. Brown’s oratorical style was primarily realist in Parliament, due to the rhetorical requirements of this setting. In other contexts, it is both realist and romantic, given that it draws on factual evidence as well as on Labour’s core values.

Keywords:   Brown, New Labour, Iron Chancellor, fiscal policy, Britishness

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