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ImmersionMarathon Swimming, Embodiment and Identity$
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Karen Throsby

Print publication date: 2016

Print ISBN-13: 9780719099625

Published to Manchester Scholarship Online: January 2017

DOI: 10.7228/manchester/9780719099625.001.0001

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Who are you swimming for?

Who are you swimming for?

Chapter:
(p.101) 5 Who are you swimming for?
Source:
Immersion
Author(s):

Karen Throsby

Publisher:
Manchester University Press
DOI:10.7228/manchester/9780719099625.003.0006

This chapter explores the relationship between marathon swimming and charitable fundraising. The chapter argues that the act of swimming for charity is a readily intelligible and sincerely intended means of constructing the good body/self, but that this simultaneously flattens out different forms of suffering and depoliticises social inequalities and ill-health. The celebration of the endurance sporting body and its reward through sponsorship over-emphasises individual accomplishment whilst understating the privilege that facilitates those status-bearing acts. The chapter argues that these elisions and exclusions are made possible by the inextricability of charitable swimming from the cultural logics of neoliberalism.

Keywords:   Charity, Philanthropy, Neoliberalism, Alliances of suffering, Responsibility, Entrepreneurial selfhood

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